# WooCommerce analytics numbers don't match actual orders

Market: WooCommerce

WooCommerce store owners see inaccurate sales, net sales, and purchased-item figures in Analytics and customer profiles, and they want to know why the numbers are wrong and how to get accurate reporting.

Source: https://idea.2folk.com/clusters/21

## Size

- Posts: 2
- Unique authors: 2
- Average severity: 2.5 of 5
- First seen: 2026-10-07. Last seen: 2026-10-09
- Trend: new in the last 28 days
- Authors who say they plan to switch: 0

## Who has the problem

- merchant \(2\)

Store size hints:
- one customer with about 150 units across multiple orders

## What they do today

- none found

## Tools named

Tools they complain about:
- none found

Alternatives they name:
- none found

## Price hints

- none found

## Evidence (top 2 by severity)

- [Author reports WooCommerce Analytics shows the correct order count but incorrect total sales, net sales and items sold figures.](https://wordpress.org/support/topic/woocommerce-analytics-25/) — 2026-10-07, wordpress, severity 3
- [Customer profile in WooCommerce shows 26 purchased products when the customer actually bought about 150 units; author asks why the numbers don't match.](https://wordpress.org/support/topic/woocommerce-customer-profile-shows-incorrect-number-of-purchased-products/) — 2026-10-09, wordpress, severity 2

## Before you build

- This is a signal, not proof of a buyer. Talk to at least 5 of the authors first.
- Check each named tool for price, rating, and recent reviews on its own site and app store.
- Write down what a buyer would pay and what they pay now.
