Competitors
Tools people complain about, and tools people name as alternatives. A tool that appears in both columns is a market with unhappy users.
| Tool | Authors | Complaints about it | Named as alternative or in use |
|---|---|---|---|
| HubSpot | 7 | 3 | 4 |
| Calendly | 6 | 4 | 5 |
| Zapier | 5 | 1 | 6 |
| QuickBooks | 5 | 1 | 4 |
| Airtable | 4 | 3 | 1 |
| Zoho | 3 | 2 | 1 |
| Gumroad | 3 | 0 | 3 |
| n8n | 3 | 0 | 3 |
| Jira | 3 | 0 | 3 |
| Zendesk | 2 | 0 | 2 |
| Toast | 2 | 1 | 1 |
| Gmail | 2 | 0 | 2 |
| Substack | 2 | 1 | 1 |
| ConvertKit | 2 | 0 | 2 |
| Pipedrive | 2 | 0 | 2 |
| Seller Central | 2 | 2 | 0 |
| Linear | 2 | 0 | 2 |
| FreshBooks | 2 | 1 | 1 |
| HoneyBook | 2 | 1 | 1 |
| SAP | 2 | 0 | 2 |
| OpenAI | 1 | 0 | 1 |
| Midjourney | 1 | 0 | 1 |
| Intercom | 1 | 0 | 1 |
| Freshdesk | 1 | 0 | 1 |
| Elementor | 1 | 0 | 1 |
| Yoast | 1 | 0 | 1 |
| Gemini | 1 | 0 | 1 |
| Claude | 1 | 0 | 1 |
| Square | 1 | 0 | 1 |
| Stacksync | 1 | 0 | 1 |
| Sourcehut | 1 | 0 | 1 |
| Github | 1 | 0 | 1 |
| Make | 1 | 0 | 1 |
| Softr | 1 | 0 | 1 |
| Airtable's premium embeds | 1 | 0 | 1 |
| Stripe | 1 | 1 | 0 |
| Beehiiv | 1 | 0 | 1 |
| Google Analytics 4 | 1 | 0 | 1 |
| PostHog | 1 | 0 | 1 |
| GEO/LLMO tracking tools | 1 | 0 | 1 |
| Chinese shopping sites | 1 | 0 | 1 |
| Asana | 1 | 0 | 1 |
| Cal.com | 1 | 0 | 1 |
| Wave | 1 | 0 | 1 |
| eBay | 1 | 0 | 1 |
| Jobber | 1 | 0 | 1 |
| Tradify | 1 | 0 | 1 |
| Plaid | 1 | 0 | 1 |
| Teller.io | 1 | 0 | 1 |
| Fintable.io | 1 | 0 | 1 |
| Printful | 1 | 1 | 0 |
| IFTTT | 1 | 0 | 1 |
| Apple Shortcuts | 1 | 0 | 1 |
| Samsung Modes and Routines | 1 | 0 | 1 |
| Tasker | 1 | 0 | 1 |
| Mailchimp | 1 | 0 | 1 |
| Mindbody | 1 | 0 | 1 |
| Glofox | 1 | 0 | 1 |
| GTmetrix | 1 | 0 | 1 |
| Google Page Speed Insights | 1 | 0 | 1 |
| Confluence | 1 | 0 | 1 |
| Polar.sh | 1 | 0 | 1 |
| Paddle | 1 | 0 | 1 |
| FastSpring | 1 | 0 | 1 |
| gofundme | 1 | 0 | 1 |
| patreon | 1 | 0 | 1 |
| indiegogo | 1 | 0 | 1 |
| kickstarter | 1 | 0 | 1 |
| experiment | 1 | 0 | 1 |
| Claude Code | 1 | 1 | 0 |
| Trigger.dev | 1 | 0 | 1 |
| Mastra | 1 | 0 | 1 |
| Vercel’s open frameworks | 1 | 0 | 1 |
| BaseRow | 1 | 0 | 1 |
| Google Maps | 1 | 0 | 1 |
| MapBox | 1 | 0 | 1 |
| Shopify | 1 | 1 | 0 |
| Google Sheets | 1 | 0 | 1 |
| Graphed | 1 | 0 | 1 |
| Xero | 1 | 0 | 1 |